Alfonso Villar
CEO de Space Go | Startups, Gaming & User Acquisition
-
GDPR for startups (based in Spain)
Practical guide for entrepreneurs to comply with the new GDPR data protection law in spanish startups. Do you really need a DPO?
-
Paid acquisition channels. Which one should we choose?
Framework based on market share, penetration and potential market which allow us to understand which are the paid acquisition channels to use.
-
Model and measure the customer lifecycle
Model and measure the customer lifecycle is key in order to establish marketing and product strategies with a better criteria.
-
Communication channels for a CRM in Marketing
CRM manager manages the marketing communication channels within the customers with the final objetive to increase user retention and reduce customer churn.
-
The Experience of Studying an MBA as an Entrepreneur
Discover what studying an MBA as an entrepreneur taught me about leadership, strategy, and business growth. Key takeaways from balancing a startup with an MBA program.
-
Online Advertising Players: From Traditional to Programmatic
Explore the key online advertising players from agencies and ad networks to DSPs, SSPs, and DMPs. Learn how the ecosystem evolved from traditional to programmatic.
-
The Spanish Video Game Industry: Evolution from 2013 to 2015
Explore the evolution of the Spanish video game industry from 2013 to 2015. Key data on revenue, employment, platforms, and growth from the DEV White Paper.
-
Cohort Analysis: What It Is and Why It Matters
Learn what cohort analysis is and why it matters. Track ARPU, retention, and user lifecycle with practical examples and data tables.
-
Mallorca Game 2015: Getting Better Every Year
A recap of Mallorca Game 2015, the third edition of the Balearic Islands gaming convention. Speakers, networking, indie showcases, and building a local game dev ecosystem.
-
Internet Fair: Online Games Roundtable Discussion
Recap of the online games roundtable at the Internet Fair in Mallorca. Industry professionals discuss game development, monetization, and the Balearic gaming ecosystem.